Campaigns

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Connect your marketing efforts directly to measurable results with Kodaris Campaign tracking. This powerful tool integrates with your Commerce platform to provide comprehensive insights into campaign performance, eliminating the manual processing traditionally associated with marketing analytics.

Campaigns allow for the creation of unique and trackable campaign links in seconds. Whether promoting specific products, categories or your entire website, the process is remarkably simple: search for products or apply filters to create your selection, then generate a campaign link with just a few clicks. The system automatically creates a unique tracking link for use in emails, web banners, social posts, trade show materials and more.

When customers interact with your campaign link, our system monitors their entire journey through your website. Through intuitive dashboards in the operations portal, you gain access to critical metrics including session time, click counts, unique users reached, and product sales directly attributed to each campaign. Marketing teams can drill down to see product sales, including quantities, price points, and even individual order details.

Flexibility is built into every aspect of Campaigns. Beyond product-focused initiatives, users can create campaigns for tracking overall website traffic to measure engagement from any marketing channel. The analytics dashboards can be customized to highlight your most important KPIs, ensuring data for actionable insights.

By transforming manual tracking into automated, real-time analytics, our Campaign tracking features help businesses maximize their marketing ROI, understand customer behavior, and make data-driven decisions about current marketing initiatives and future marketing investments.

Key Features

• Instant Campaign Creation - Generate campaigns directly from filtered product selections with just a few clicks
• Automated Link Tracking - Easily create unique tracking URLs for any marketing initiative
• Comprehensive Analytics - Monitor user interactions, session duration, product views, and sales
• Sales Attribution - Directly connect revenue to specific marketing campaigns
• Customizable Dashboards - View the metrics that matter most to your business
• Versatile Options - Create product-specific campaigns, product categories, bundles, catalogs or general website traffic initiatives

How It Works

1. Log in to the operations portal as a user with XXX access.
2. On your commerce site, search or select filters to show the products you want to feature
3. Under the Actions menu, select Create Campaign
4. Enter a campaign name and description, then click Create
5. A unique tracking link and campaign code are instantly generated 
6. Use the unique link in marketing activities
7. Monitor performance utilizing the campaigns analytics dashboard in the operations portal

For Customers

Customers simply click your campaign link and shop normally while our system tracks their entire journey - from initial click through product views and ultimately to purchase.

Powerful Analytics At Your Fingertips

Access comprehensive dashboards showing:

• Campaign clicks
• Product sales and revenue
• Unique users reached
• Total session visit time
• Detailed product performance
• Individual order information

Drill down to view products sold, quantities purchased, sales dollars generated, and which users interacted with your campaign. The dashboard can also be customized to highlight your company’s KPIs.

Versatile Campaign Options

• Product Campaigns - Promote specific products or categories and track resulting sales
• General Campaigns - Create trackable links to your homepage or any page on your site
• Banner Campaigns - Monitor performance of banner ads and measure engagement
• Email Signature Links - Track leads generated from your team's email signatures
• Trade Show Materials - Measure the effectiveness of promotional materials

Real-World Applications

Perfect for measuring the effectiveness of marketing marketing initiatives, including quarterly catalogs, targeted emails, limited-time promotions, new product launches, and more. The unique link allows for tracking of each interaction, providing clear visibility into which efforts drive results.

Stop relying on manual tracking methods and disconnected analytics. Our Campaign Tracker gives you the visibility you need to optimize spending, improve targeting, and maximize your marketing ROI.